Category: Web Design

You’ve decided to hire a professional web designer to create your website – good for you! Content management has had a lot of emphasis in the past year or so along with the importance of images and so many current website owners are looking to have their website’s rebuilt. Others have a clearer picture of what they want to get out of their new websites. Web Design Perth have provided the 5 key things to consider before you hire a web designer and get your project underway.

• • Who is your audience and what do you want to tell them? When you start your project, the very first thing to determine is who your potential clients and prospects are. One of the most common mistakes made is for companies to become all caught up in what they ‘think’ they need their site to tell the world about how wonderful they are. There are certainly things that are important to tell your audience but remember that the visitors to your site need a simple question answered, “what’s in it for me.” If you look at everything from that viewpoint you’ll be headed in the right direction.

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If you work in real estate or interior design, then part of your job is to keep up with the latest trends and preferences of customers. In the same vein, doctors and nurses have to continually keep up with new information and developments.

Web design is no different. Tactics and norms go in and out of fashion, and sometimes, change completely. But for someone who owns and operates a business, they aren’t likely to keep up with these trends.

So we’ve collected a few important ones right here. If you apply them, your next website should be ‘levelled up’ compared to where it started.

Negative and Clean Space

If you get a chance to in to a newsagent and pick up two magazines. One should be low priced, perhaps a ‘gossip’ or ‘weekly’ style magazine. The other should be a higher end, monthly magazine, around $15 per issue. Contrast the layouts of the two.

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If you have your own business or simply want to have your own website to reach out to prospective customers you need a great website. Your potential customers or clients want to see you on the net.

You do not need to be an expert at designing websites to start off. You need to just be aware of three things; using HTML, registering for a domain name and finding a service to host your new website design.

The first thing that the website needs is a domain name. A domain name is nothing but the address for your identity on the Internet. For e.g www.google.com, is the domain name for the search engine by Google. Your domain name has to be registered for a certain period of time. The name that you decide should be such that it easily identifies with your company name or product that you are selling or the purpose of the website.

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If you’re like most web designers, you let your portfolio get stagnant after awhile. Are you feeling a pang of guilt while reading this? Sure, we know how it goes. At first, you pour all of your creative energy into your portfolio, taking a whole week or two getting it just right. Then, when the work pours in, you get so busy with clients that you forget the portfolio exists. Then one day you take a look at it, and it’s outdated.

Rule of thumb: Anything you design in the tech world will always appear, in retrospect, to have the shelf life of a banana.

Mashable offers 10 Ways to Make Your Design Portfolio More Appealing to Employers. While the advice seems pretty basic (“Choose the Right Hosting” – What were we doing before, spray-painting it on the wall?), it’s a good refresher course in connecting with potential clients – and of course, Mashable picks examples of cutting-edge designs.

A bonus buck while we’re on Mashable: 17 Web Resources for Improving Your Design Skills.